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Spend more time with clients, less on paperwork.

A simple, flexible, powerful booking app for


Trusted by businesses worldwide


Bookem streamlines your workflow and delights your clients.

Sign up now for a month free on Bookem Premium, no strings attached.

Your team's diary, online

Appointment confirmations, surveys or follow-up notifications are easy to create or customise. You’re in complete control of the tone and nature of your automated communications - SMS and/or email.

Include dynamic variables such as 'first name' or 'business phone number' or link to a client's individualised indemnity form.

Reduce your administrative costs and time by giving patients the option to book appointments online, anytime, without losing control.

Set minimum and maximum booking times before an appointment, exclude some or all services from online booking, or take booking requests instead of automatic confirmations.

Don't want clients to see your calendar is not busy? Bookem can be set up make you appear more busy than you actually are.

Let clients book and pay online for instant confirmation upon payment.

Or invoice at any stage after a booking is made and let clients pay online directly from their invoices or online payment links; payments are reconciled automatically.

Clients can reply to automated messages such as SMS or email reminders or confirmations. You can again reply to these messages or send manual messages. This can be useful for last minute comm's before an appointment, such as a quick note to say that appointments are running 10 minutes late.

All outgoing and incoming messages are stored against a client's profile in their Messages tab.

Go paperless with Forms

Now all your data capturing can be done by clients. No more recapturing errors.

Rules can be set up to automatically send clients forms you need them to complete, such as intake forms or questionnaires after a particular kind of appointment. Forms are fully customisable, and is optimised for your client's device, whether it's mobile, tablet or desktop.

Forms consist of flexible field types, such as short or long text fields, multiple choice, checkboxes or images, such as body charts, for annotation. Clients can be required to sign their forms using their fingers (on mobile/tablets) or mouse (desktop) before submitting them.

Information forms can be set up to automatically merge with their profiles upon submission.

This data is then available to be used in various ways, for e.g., autocompleting invoices with medical aid details, for using in automated messaging, or for auto-completing other forms that need to get filled out by clients that have an overlap in questions that need answering.

Customise things you ask clients when they book online. Questions can be different for different services.

Invoicing and payments

Appointments can be invoiced and emailed/SMSed in as little as 3 clicks, directly from your calendar.

Bookem knows who is being invoiced and can also know why, so invoices get sensibly populated with information that takes unnecessary time or effort.

For effortless medical aid-compliant invoicing, quickly search through and add ICD-10, treatment/procedure codes, descriptions and pricing.

NAPPI, consumable, SKU, or other codes, descriptions and pricing can be loaded too.

Save time and eliminate costly mistakes by creating groups of multiple invoice line items (codes, descriptions and pricing) for inserting one or more of these groups into an invoice with a click.

Bookem allows for various manual payment methods (POS, cash, or EFT), as well as online credit card payments through online payment gateways such as Snapscan, Payfast, and/or Paypal.

Online payments are linked to invoices and recorded automatically

View account reports such as Age Analysis, Invoices or Payments online. If you need more flexibility, download any raw accounts data into spreadsheets for truly flexible reporting.


Clinical notes, patient notes or treatment notes; all with Notes.

Type or write with an Apple Pencil to record information about your clients and their appointments in 3 clicks right from your calendar.

Upload and store files associated with your clients all in one place.

Load images, or take a photo while editing a note. Draw or write directly on your photo or image before saving to your Note.

Useful for drawing on body charts, or making notes on scans of paper forms.

While taking notes, insert and complete reusable assessment forms, questionnaires, or any other form templates. These are called Note Forms.

Similar to Sendable (Client) Forms, Note Forms can have any fields in it, such as Text fields, headings, subheadings, Multiple choice options, Checkboxes, Signature blocks or even reusable images such as body charts, diagram or scans to draw on directly each time the Note Form is added to a Note.

Video calls

Bookem's video call software is secure and easy to use for you or your clients. No software download required.

Automatic reminders to your clients include links to join their calls in a single click.

Book clients for video calls yourself, or let them book online.

If no-shows for video calls tend to get out of control, Bookem can require online payment from clients before their appointment is confirmed, even if other types of online appointments don't require up-front payment.

We also let you use services like Zoom, Google Meet or Microsoft Teams. Simply replace our video call link with a link from your favourite video call service, and we'll automatically send your client to where they need to be via automated messages and reminders. You can also join calls directly from your calendar just like you would with bookem video.

Try Bookem Plus free for 30 days

You'll get to try out invoicing, video calling, and all other Bookem Plus features for free for 30 days, no credit card required.


What people say

Bookem has transformed the way we work. It's streamlined our practice remarkably. Clients love it too. The customer service is fantastic and the platform is just so easy to use!

Jessica Kotlowitz, The Green Dietitian
The Green Dietitian

Thank you so much!!! Am brilliantly madly in love with you all at Bookem.

Michelle Lucht, Michelle Lucht Massage Therapist
Michelle Lucht Massage Therapist

I am always so impressed with how quickly you guys deal with the issues that pop up!

Nicole Armitage-Correia, Dr Andrew Perrott, Ophthalmologist
Dr Andrew Perrott, Ophthalmologist

You’re really onto something here. Such a great app!

Annelie Fouche, Munchkins Parenting Coaches
Munchkins Parenting Coaches

We love Bookem’s reminders and so do our patients. Online patient forms being completed before they come in is working really well for us.

Riana Botha, Helderberg Dental Practice
Helderberg Dental Practice

I love the whole product.

Chris Allan, Chris Allan Physiotherapy
Chris Allan Physiotherapy

I've been very impressed with the Bookem experience.

Dr Jacques Badenhorst, Gastroenterologist
Dr Jacques Badenhorst, Gastroenterologist

Bookem has transformed the way we work. It's streamlined our practice remarkably. Clients love it too. The customer service is fantastic and the platform is just so easy to use!

Jessica Kotlowitz, The Green Dietitian
The Green Dietitian


Absolutely. Give us a call or mail us to arrange the best time for a customised set-up and coaching session on how to use Bookem best in your business.

We have a data conversion tool for you to use to import your existing client base into Bookem. Do it yourself or we'll do it for you.

Yes, but more importantly, we've made it easier for your business to be compliant by letting you safely store your client data online, for e.g. on ISO 2001 certified servers with your data encrypted in its way there, coming back, or at rest.

Compared to having physical client files lying around, or having client data scattered about various systems with unknown security or privacy standards, Bookem is designed from the ground up with even medical data security and privacy needs guiding our solutions.

Bookem is developed, supported and based in South Africa

We support SnapScan, PayFast and PayPal

Yes, Bookem syncs to Google, iCloud and Outlook calendars.